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The Road To The New Bahamaland

2023:What Does It Mean For The Bahamas and Caribbean?

Jan 20, 2023 by Godfrey W. Eneas

External economic shocks have been the Achilles' heel of Caribbean economies which are dependent on the state of the global economy. As a locale with limited natural resources ( bauxite in Jamaica and Guyana and oil in Trinidad and Tobago with very recent finds in Guyana), the region has been unable to insulate its economies against these external shocks.
Several in the 21 st century have had a devastating impact like 9/11in 2001, the Global Meltdown in 2008, hurricanes like Dorian in 2019 in The Bahamas, and the Ukraine War in 2022 set off a wave of global inflation. With supply chain disruption caused by Covid-19, many Caribbean economies were paralyzed because of their heavy dependence on tourism, and visitor arrivals on some islands needed to be more present. Tourism for some economies represents 40 % or more of their GNP. In The Bahamas, tourism arrivals were 4.1 million; by 2020, there was a shortfall of 3 million( a 75.73% decline) as arrivals dipped to a meagre 1.0 million.

Branding: Athletes Vehicle to Wealth

Nov 28, 2022 by Godfrey W. Eneas

Professional sports are big business today. No longer are professional team moguls and media companies the chief beneficiaries of lucrative sports enterprises,athletes have to be added to the list. The athletes vehicle to wealth is through branding.The development of a commercial brand can take place through different venues.

It does not matter whether or not your performance is in one of the mega-arenas or stadia of a major global metropolis like New York City, London, Paris etc. It could be setting a world record in one of the national stadia in one of small islands in the Eastern Caribbean.

Branding is the promotion of a particular product by means of advertising.In consumer economies, advertising agencies use a range of vehicles to influence people to spend money on a range of commodities. Branding is suppose to generate loyalty to a commodity.

Olympic Lessons For Nation Building

Aug 08, 2021 by Godfrey W. Eneas

Olympiads have established the tradition of creating sporting icons or national heroes.As a boy I used to read stories of Jim Thorpe, the first Native American to win a gold medal for the United States in the Olympics.Thorpe was described as the most versatile athlete on the planet at the time,particularly after winning two gold medals at the 1912 Olympics in the classic pentathlon and the decathlon.

The Caribbean Olympic Legacy :Rooted in Jamaica

Jul 31, 2021 by Godfrey W. Eneas

For the past week, the eyes of the world have been on the Olympics in Tokyo. Japan.This Olympiad was special because, even though it was called the 2020 Olympics, it is being held in 2021 owing to the 2020 Coronavirus Pandemic which shut down global sporting activity.The Olympics have become perhaps the biggest global event in which every country in the world seeks to participate. This was no exception as some 11,000 global citizens became Olympians.

Have We Cheapened Our Citizenship?

Jul 25, 2021 by Godfrey W. Eneas

July 10th, 2021 marked the 48th anniversary of The Bahamas as an independent state. Having been born in 1942, I spent 31 years of my life as a British Subject in Colonial Bahamas under British rule. From this perspective. I have observed the evolution of The Bahamas from a colony to an independent state. I have often made the remark that I have lived in two Bahamas'.